In March 2013 in the context of being for Zero Waste, we formed Zero Waste North West to oppose the plans for the gasification facility. The aerosols released would threatened our air, water and soil. It would be a local driver for climate change, creating demand for ‘waste’ into the next 25 years.
In March 2014, after a year of public education, lobbying, creative campaigning and modelling zero waste, council abandoned their plans for the gasification facility.
Once plans for the incinerator were defeated, with our slogan, “No To Gasification – Yes to Zero Waste” we committed to work with council and the local community to implement Zero Waste. This would necessitate a culture shift in local attitudes and behaviour towards ‘waste’. To support that objective we joined ZWE a member based organisation co-ordinating and sharing expertise across the network of grassroots organisations in Europe leading the transition. We knew that with council on our side the culture shift could be achieved in partnership because that is how it is happening across Europe. It would set us apart as a model of best practice on these islands. It was the direction of travel of EU legislation and so would effectively future proof our economy too.